AI digital twin.

Hi Monday!

Elon Musk was amazed when he encountered a man with a voice that sounded exactly like him during a Spaces event on X. The man, Adrian Dittmann, tried to prove he was not an AI by making chomping noises into the microphone, leading Mr. Musk to burst out laughing and exclaim, "I’ve got Elon dying right now, that’s great."

Today's issue:

  • AI's scariest mystery.

  • Upcoming AI tools to Instagram.

  • Behind Netflix's AI hiring.

  • AI digital twin.

  • Boosting side hustles with ChatGPT.

  • 5 AI tools to supercharge productivity.

  • 5 ways to utalize AI in the workplace.

THIS WEEK IN AI & TECH

  • Elon Musk's new AI company, xAI, with a team of 12, aims to "understand the true nature of the universe" and will operate independently while collaborating with his other ventures like Twitter and Tesla. (NS)

  • OpenAI admits GPT-4 may be worse on some tasks after users complained the model is 'lazier' and 'dumber'. (Insider)

  • Researchers discover way to bypass guardrails on A.I. chatbots, posing serious security risks and potential malicious use of large language models like OpenAI's ChatGPT, Google's Bard, and others. (Fortune)

  • Google U.K. boss says you can’t trust its chatbot Bard for accurate information. (Fortune)

  • Intel CEO: ‘We’re going to build AI into every platform we build’. (The Verge)

ISSUE SPONSOR: AXIOS

As tech companies begin to weave AI into all their products and all of our lives, the architects of this revolutionary technology often can't predict or explain their systems' behavior.

Why it matters: This may be the scariest aspect of today's AI boom — and it's common knowledge among AI's builders, though not widely understood by everyone else.

*Sponsored

BIG INSIGHTS

Mark Zuckerberg, had promised to integrate generative AI into all products, and now Instagram is working on it. The first experiments involve generative AI tools for ad creation. Instagram is developing creative AI tools for regular users, which will be available in IG feeds.

Generative AI sticker creation: Users can create custom graphics based on text prompts and add them to posts and Stories.

Visual editing tools: Users can remove or replace elements of their uploads using generative AI.

AI chatbot: Instagram is testing a conversational UI built into DMs that users can summon by typing "@ai" in the chat field.

Message summary: An AI-powered tool that summarizes DMs for users to save time.

Labels on AI-generated content: Instagram aims to provide transparency by adding labels to images created with generative AI.

Despite the promise, the current generative AI tools on Instagram are seen as underwhelming, but they are considered the early steps in this technology. The potential of generative AI lies in what artists can do with it to create new human-centered art forms over time. (Go deeper)

Netflix is offering high-paying jobs, up to $900,000, for experts in artificial intelligence (AI) and machine learning. Some people criticize this because actors and writers in the entertainment industry earn much less. However, the AI jobs focus on improving technical aspects like recommendation engines, personalization, and data processing, not replacing creative talent. While it's essential to address pay inequity, the real problem lies in how companies like Netflix prioritize paying top salaries to tech experts while undervaluing creative professionals. (Go deeper)

Social media creators like Giselle Ugarte are using generative AI to create digital avatars for their businesses. Render Media, a Vermont startup, offers this service, allowing users to generate AI-powered avatars that can voice any text or audio. These avatars help welcome new clients and can be used to greet people in Zoom waiting rooms, increasing video output and saving time for content creators. Render's services have attracted more users, especially content creators, in recent months. The avatars are owned by the users and deleted if inactive for a year. (Go deeper)

Nicole Cueto, a public relations consultant from New York, revealed that she has been using OpenAI's ChatGPT to support a $670 per month side hustle since January. By leveraging the AI tool for vacation planning, Cueto has significantly improved her productivity, cutting her research time in half. Although the chatbot's instructions aren't flawless, she relies on it to create personalized trips for her clients, conducting further research and fact-checking when necessary. Freelancers and workers alike have been turning to AI tools like ChatGPT to increase productivity and take on side projects, finding them to be game-changers for saving time and enhancing creativity. (Go deeper)

TOOLS

5 AI tools to supercharge your productivity

  • Einblick Prompt AI: Data Notebooks that solve any problem with just one sentence.

  • Hypertype: Write emails 10x faster using AI + your email history.

  • July: Helps automate your entire creator business.

  • Augie: An AI Assistant for creating professional, custom videos.

  • Oxolo: Generate product videos with AI.

EXTRA READS

  • 5 ways we’re utilizing AI in the workplace. (Wishu)

  • Generative A.I. will force 12 million job switches and automate 30% of work hours in the U.S. economy by 2030, but it won't lead to mass unemployment, as workers may transition to new fields with adequate training, according to a report from McKinsey. (Fortune)

  • Microsoft’s CFO Amy Hood lays out an A.I. investment roadmap. (Yahoo)

  • Bing, Bard, and ChatGPT: How AI is rewriting the internet. (The Verge)

  • 11 startups developing AI to disrupt Hollywood and scoring hundreds of millions in VC and private equity funding. (Wishu)